While non-profits may not allocate extra funds to stakeholders, charitable organizations still have a bottom line — to spread their message and accomplish their mission. To do this, strategic planning, which includes digital outreach, is involved. That’s why a growing number of non-profits are using social media to draw attention to their goals. We talked [...]
What started as a highly addictive pastime for early adopters to alert their friends of their whereabouts and compete for virtual mayorship of their corner coffee shop, is steadily evolving into a global vehicle for individuals and businesses to garner social capital. With tech evangelists and small businesses exploring the potential power of Foursquare [...]
On November 22, 2009, the rock gods answered my prayers and delivered a star-studded Hollywood concert benefitting the Los Angeles Youth Network. Led by the true blue tattooed axe man himself, SLASH, the band made up of Dave Navarro, Ozzy Osbourne, Billy Idol, Tom Morello, and special guests played their hearts out to raise money [...]
The first time I met Michael Franti I was leaning against a sweat-covered swaying wall about ready to pass out from exhaustion inside the classic live New Orleans music venue the Howlin’ Wolf during JazzFest ’03, the best vacation of my life to date. It was 5:00AM, and I hadn’t slept in at least 48 [...]
Art brought us out of the Dark Ages. The sheer survival of the arts is not enough to keep our country in check. We are heavy with financial burden. We are exhausted from market anxiety. We are losing our minds. And all the while, we are getting dangerously closer to letting the art that keeps [...]
To find out how you can help the fight against cancer via Twitter, check out BlameDrewsCancer.com.
More and more people are creating innovative methods to promote their causes via social media. I recently met someone who’s taking his cancer fundraising campaign to the top of the Twitter stratosphere with every blame he breathes. To read my Causecast feature on the heartwarming and enlightening BlameDrewsCancer project, click here.
